About Lovable

Lovable Lingerie Limited is the proud owner of “LOVABLE” Trademark which is acquired from Lovable World Trading Corporation, USA. “LOVABLE” is India’s First Premium International Lingerie Brand and has been a pioneer in the Lingerie industry. The company also ownes “Daisy Dee” which has grown rapidly to become a Mid – Segment Market Leader in South India.

Upon the developing and maturing of the Lifestyle Market in India, the company has kept pace and has constantly updated the designing and manufacturing skills at its Bangalore Plant. Our design studio is reputed across the industry and has to its credit, a series of successful original product launches behind it.

With sustained investments in building Brand Image, the LOVABLE Brand name today has almost iconic status in the Premium lingerie category. Currently, LOVABLE is the lead brand amongst all Large Format Chain Stores, Department Stores and Lingerie Stores with a reach of over 1200 outlets. DAISY DEE’s reach spans 5500 retail outlets, serviced by 65 distributors, and a company sales team of 36 people. Thus, with 2 major brands in its stable, the company dominates both the Premium and the Mass Market Segments of lingerie in India.

Lovable Lingerie Limited has created the strongest nationwide distribution network, among all premium lingerie brands. The company has been marketing its products in all major cities of India and also exporting to U.A.E.